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Post by account_disabled on Dec 9, 2023 6:20:35 GMT
There is yet another variation for keyword research. Imagine that not only do we already know what keywords and terms people search for on Google. We also know if these keywords or terms are used in social media conversations with what volume and what sentiment. Now imagine that we could see which are the keywords with which the competition is attracting market, is attracting traffic to your website. If we have a competitor that is bigger than us and attracts a lot. Traffic and we want to start working on content and strategies that bring us closer to that competitor's digital footprint, then it is very useful to know which words that competitor attracts traffic with. . And that is also possible. A study Digital Marketing Service of the competitor's keywords is carried out where a platform discovers which keywords that competitor is generating its traffic with. Keyword research allows you to carry out a more complete market study Now, our market study is much more complete. We not only understand what is happening in general searches and in general social networks. If not, now we are understanding which words and phrases generate traffic for those competitors against whom I want to go. So, marketer friends and business owners, sensitivity, experience, creativity and artistic concept will continue to be very important topics in digital strategy. But you have to use technology, metrics and platforms that can access the large amounts of data and information on the web.
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