Post by account_disabled on Jan 25, 2024 9:06:26 GMT
We continue to talk with interesting people, specialists in various fields of marketing and more. Our hero today is Kirill Solar , founder of the SOLAR Digital agency . Kirill knows everything (or almost everything) about design that works, how to bring new products to market, build digital strategies and much more. Today we’ll talk about proper design, the reasons for startup failures and the priority of content, which, apparently, is still king. However, I won’t tell you for a long time, just get acquainted: RingoTalks1 — Tell us in more detail what Solar Digital does? As I understand it, you are not a digital agency , in the usual sense of the word, but do much more? — SOLAR Digital is engaged in the development of web and mobile projects, branding, interface design, web production of promotional solutions with a wow effect.
The main difference Fax Lists that unites our projects is immersion in the client’s business problems, managing the project comprehensively: from analytics and research to implementation and improvements. We enjoy the fact that we don’t just make a website and earn money, but from the fact that we create new comprehensive solutions, influence the client’s business and help reach a new level. So you’re right, we are trying to do much more . I really don’t like it when we are stereotypically associated with outsourcing or simply a “design studio.” In no case do we engage in bad shop (mediation between the customer and developers - approx. Ringostat ) and only undertake the full complex.
What factors influence the success of a product on the market? We see many examples when a startup is launched, everything seems to be fine, but it “burns out” literally in six months or a year. Why is this happening? Is the problem in the approach, management or in the non-viability of the idea or concept itself? - Right. The correct answer is in the question itself) Most startup deaths are due to a lack of understanding of what is really needed and valuable for the audience. What people will really want to give their honestly earned money for. To help prevent this mistake, we have launched a separate startup help column on our blog. In particular, there is a useful article about preparatory work before launch.
The main difference Fax Lists that unites our projects is immersion in the client’s business problems, managing the project comprehensively: from analytics and research to implementation and improvements. We enjoy the fact that we don’t just make a website and earn money, but from the fact that we create new comprehensive solutions, influence the client’s business and help reach a new level. So you’re right, we are trying to do much more . I really don’t like it when we are stereotypically associated with outsourcing or simply a “design studio.” In no case do we engage in bad shop (mediation between the customer and developers - approx. Ringostat ) and only undertake the full complex.
What factors influence the success of a product on the market? We see many examples when a startup is launched, everything seems to be fine, but it “burns out” literally in six months or a year. Why is this happening? Is the problem in the approach, management or in the non-viability of the idea or concept itself? - Right. The correct answer is in the question itself) Most startup deaths are due to a lack of understanding of what is really needed and valuable for the audience. What people will really want to give their honestly earned money for. To help prevent this mistake, we have launched a separate startup help column on our blog. In particular, there is a useful article about preparatory work before launch.